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Brent McCown

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Sports Medicine Center Bring The Grit campaign - Director

Phillip Lindsay stands in 5 feet 8 inches, 190 lbs. He ended his high school football career with a severely torn ACL. He lives with his parents. And he was the NFL’s first undrafted offensive rookie ever to make the Pro Bowl. Phillip Lindsay’s got grit. It takes grit to be an elite athlete. It takes grit to play at the top of your game. And it takes grit to come back from an injury, stronger than you were before. Phillip Lindsay knows that. Our patients know it too. So we paired Phillip with a few standout athletes who brought their own grit as Children’s Hospital helped them through their injuries.

We had two hours with Phillip on-site and we maximized that effort to film and photograph in 3 different locations, including drone shots, AND do VO before the day was done. Order, discipline, and grit got us through that shoot and to a successful campaign. Each video had thousands of views and continues to run until Philip was traded to the Texans in April 2021.

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